04 05 2016

Blis secures a $25 million financing to continue its expansion into new markets

Blis, the global pioneer in advanced location data technology, has secured $25 million in funding from major new investors Endeit Capital, Beringea US and Unilever Ventures, alongside additional debt facilities provided by Silicon Valley Bank.


The investment will help fund the continued expansion of Blis into new markets, including the US, and the scaling of international sales and marketing activities. It will also be used to enhance Blis’ core data engineering capabilities, as well as the development of new product features. Since launching in London, Blis has grown rapidly to become one of the largest location technology companies in the world, operating a profitable, high-growth business in over 50 markets from eight offices throughout APAC and EMEA. Mayer Brown advised Unilever Ventures, the venture capital and private equity arm of Unilever, on its Series B investment in Blis with a team led by London based Corporate & Securities partner Connor Cahalane (picture) and senior associate Sam Webster and also included IP senior associate Oliver Yaros and Employment & Benefits senior associate Imogen Finnegan. Involved fees earner: Connor Cahalane - Mayer & Brown; Sam Webster - Mayer & Brown; Oliver Yaros - Mayer & Brown; Imogen Finnegan - Mayer & Brown;

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