25 05 2016

Gimv acquires 40% stake in in Dutch pushchair company Joolz

Gimv announced the acquisition of 40% stake in Amsterdam-based company Joolz, next to the founder Emile Kuenen and the managing director Stan Vermeulen.


Joolz is a unique fast growing premium pushchair brand with leading positions in various markets.
Gimv is looking forward to support the company’s further geographical expansion, both in Europe and abroad, as well as the launch of new products.
Founded in 2004, Joolz designs and manufactures award-winning premium pushchairs. The company employs about 70 people and realized a turnover of over EUR 23 million in 2015. Today the company sells its products through retailers (i.e. specialty chains, boutiques) in 25 countries and already has leading positions in the Netherlands, Belgium, the DACH-countries, the UK, Ireland, as well as Australia.
Jones Day is advising Gimv in its acquisition with a team led by M&A Of Counsel Floris Pierik. Involved fees earner: Floris Pierik - Jones Day;

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